Air Jordan 3 "Fire Red"

The year of the Air Jordan 3 Retro is in full force, and thus far no release has caused quite the commotion like these. The glaring addition of the Swoosh logo is actually a reflection of designer Tinker Hatfield’s original sketch of the shoe, and thirty years later Nike is finally bringing that idea to life in a “Fire Red” colorway that also features the beloved Nike Air logo on the heel. A similar version, which utilizes the classic “White/Cement” colorway, released right after Justin Timberlake wrapped up his Superbowl Halftime show, so there’s no doubting the heightened energy around this “Fire Red” style after the mass exposure it received.